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SAMPLE BRIEF / Visual identity / Front-end
Independent Press
An expressive digital home for a student-run publication.
This is a teaching example.
Replace this brief with your real work. Add your role, collaborators, timeline, research, screenshots, and source or demo links. The cover is an illustration, not a screenshot of a finished product.
01
The question
A campus publication wants its visual voice to stand out while keeping long articles easy to read.
02
The process
Define a typographic hierarchy, build a responsive article template, and compare an expressive cover with a calm reading view.
03
The outcome
Sample concept only. Add your own implemented pages and explain the decisions you tested.
04
The reflection
Where does expression help the story, and where does it get in the reader’s way?